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Hey! I’m Sheyda,

A Service Designer and Communication designer,
a Systemic Thinker, and a Curious Explorer.

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Action Research & Design Sprint

Action Research & Design Sprint

Action Research & Design Sprint

After team orientation, we started the project with a Kick-off session to meet the business participants and use a few systemic design...

Social Innovation

Mar 17, 20232 min read

The Prototype Concepts

The Prototype Concepts

The Prototype Concepts

PEER TO PEER NETWORK Pain point: There is bountiful knowledge on waste reduction but sharing of/access to knowledge is sparse and not...

Social Innovation

Mar 17, 20234 min read

Circular Food Innovation Lab

Circular Food Innovation Lab

Circular Food Innovation Lab

What is Circular Food Innovation Lab? The Circular Food Innovation Lab (CFIL) was a project of the City of Vancouver, the Vancouver...

Social Innovation

Mar 13, 20237 min read

Measure What Matters Prototype

Measure What Matters Prototype

Measure What Matters Prototype

Pain point: Food is wasted for all kinds of reasons, and everyone loses (money, food security, greenhouse gas emissions…). Stuck mindset:...

Systemic Design

Mar 12, 20234 min read

Design Deliverables

Design Deliverables

Design Deliverables

Design deliverables: Stakeholder mapping tool based on reciprocity Service blueprint Service branding and visuals The Roots Union...

Systemic Design

Mar 10, 20232 min read

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